Book a strategy call built for high‑achieving Black families.
In 60 minutes, we’ll map where your child is now, what’s changed post–affirmative action, and the concrete steps to start a calm, strategic path to college in 7th–9th grade.
On this call, you can expect:
A quick review of your child’s current school, grades, and activities.
A plain‑English explanation of how post–affirmative action rules affect Black applicants like your child.
Initial thoughts on timeline, school types (HBCU, PWI, merit‑heavy), and leadership focus.
Space for you to ask frank questions about cost, fit, and whether we’re the right partner.
If we’re not the best fit, we’ll say that—and point you toward next steps you can take on your own.
What Other Parents Are Saying
“We live in the Bay Area and were quoted $80,000 a year by another firm. This was the first conversation that felt strategic and honest, not exploitative.”
“As Black professionals, we wanted someone who understood both selective colleges and our son’s reality. This call was the first time the new rules made sense.”
This call is for you if:
Your child is in 7th–9th grade and already performing at or above grade level.
You identify as Black or African, and you want guidance that takes race, culture, and context seriously.
You’re prepared to invest time (and eventually money) in a multi‑year strategy—not a last‑minute senior‑year rescue
If your child is already in 11th or 12th grade or primarily needs help raising low grades, we may not be the right fit—but we can suggest resources.
SCHEDULE your Black Founder’s Strategy Call
What Other Parents Are Saying
MEET YOUR CONSULTANTS
PRINCETON UNIVERSITY, MY ALMA MATER, JUST SAW ITS LOWEST BLACK ATTENDANCE SINCE 1968.
Hi I’m Nicole Olaniyi— daughter of a Wall Street executive who became the first Black Board Member of Valley Bank and the product of a home where mediocre guidance was never an option. Alongside my husband Timothy (Co-Founder, Principal Consultant), I help Black executives and professionals turn the uncertainty of the 8th-to-9th-grade transition into a strategic roadmap for T20 admissions.
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At 15, I personally founded my high school’s first African American Culture Club, mobilized over 100 students, led a district-wide curriculum reform effort, and earned the Princeton Prize in Race Relations— outcomes that helped me gain admission to five Top-20 universities, including Princeton.
Today, my husband and I partner with Black families who have “made it out” but refuse to let their children’s success come at the cost of their mental health. Through Black Founder’s Formula, we help students design purpose-driven projects that stand out in elite admissions—while building identity, confidence, and peace at home.
We look forward to connecting with you during your consultation!